YOGI BABY
The repositioning of Yogi Baby aims to showcase a brand that was created to accompany the evolution of babies and support parents at every stage of this journey. Inspired by the pillars "Care, Play and Evolve," the new identity was designed to reflect the warm essence and purpose of being a true support system for families. Our goal was to visually convey Yogi Baby's commitment to delivering more than just quality products: to provide an experience that combines care, innovation, and sustainability while supporting the growth of babies and their families.
CREDITS
• Creative leaders: Pedro Dutra e Pedro Vieira
• Design: Pedro Dutra e Pedro Vieira
• Photography: Jota Oshiro
• Studio: Capina®